Soulful Sales With Ruth Poundwhite
Welcome to the Soulful Sales Show where we talk about believing in the value of your offers, getting them in front of your right people, and selling more of what you do in YOUR unique way.
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Soulful Sales With Ruth Poundwhite
#57: Why You Need to Embrace Email Unsubscribes
Ever feel hurt when you see how many people unsubscribed from your emails? And does that feeling ever make you question what to send and how often to send your emails? If so, today’s episode is for you!
💭 [3:52] "Have you ever made a decision about whether to send an email or what to say in an email or how much to sell based on a fear of people unsubscribing?"
💭 [5:11] "The people who are unsubscribing are not your dream clients... or not your dream clients YET"
💭 [7:21] "A smaller, more engaged email list is so much more valuable to you than a larger, totally indifferent email list."
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